Deepak
Author Archives: Deepak
I am a Digital Marketing Expert who helps Small business grow online. I create brands by improving sales and conversions through Online Marketing channels like SEO, Social Media, Adwords & Content Marketing. During free time, i write blogs and share my knowledge with others.
Sitemap is an XML file containing the list of all the URLs containing in a website. This file lets the search engines know the various pages containing in a website. It is like a map of your website and is useful for search engines and not users. To create an XML file you can use […]
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Google Analytics is a tool that gives insights about various user actions and website related data. It give information like source of your site visitors, numbers of users in a given period, time spent on the website, pages visited, bounce rates etc. The various data obtained from this tool can be used to improve website […]
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White hat SEO uses ethical means to optimize a site rankings whereas black hat SEO uses unethical, deceptive and spammy techniques to rank quickly on search results. Sometimes in order to get quick rankings for keywords, marketers end up using black hat SEO techniques. Spammy methods should be avoided as your site could end up […]
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Google algorithms is there to help the users to get relevant search results and prevent seo spammers to get quick and irrelevant results. Google wants the users to get exactly what they want. As long as you are following the Google webmaster guidelines, adhering to best seo practices and avoiding spammy SEO methods, you don’t need to […]
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SEO is all about analysis, competitor research with the help of the tools that are available online. Well there are various tools for various purposes but I would like to only discuss the tools used for backlinking or off-page SEO. 1.) Backlinkwatch.com This is another free backlink checker tool which can used for […]
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Search engine optimization is a subset of a broader term called Digital Marketing. SEO is a set of rules or guidelines or tips that SEO experts follow and implement it in order to optimize a website so that it ranks higher on the search engines like Google, Bing, Yahoo, Baidu, Ask, Yandex etc. A […]
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On an average any individual spends about 26% of his internet usage time only on social media sites, today in this Digital Age will be foolish to avoid social media for any brand. Social media can be very useful for creating brand awareness, getting traffic to sites, getting leads, solving customer queries and drive […]
Continue readingLinkedIn is social network, valuable for connecting with professionals and prospects. You can target industry experts on LinkedIn based on their job roles, designation, skills, education, age etc. When it comes to running a paid campaign, it is more expensive as compared to running ads on Adwords and Facebook, but the advantage is that you […]
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Today almost all small to large businesses use Facebook to promote their business online. In this blog I will be teaching you how you can increase the likes of your Facebook posts, images, videos or your Facebook business page. The sentiments of your brand on social media can play a vital role in branding and […]
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The Google Webmaster Tools is a free tool for monitoring various technical aspects of a website such as search queries, number of clicks, keywords position, impressions, click through rate, backlinks, internal links, manual actions, index status, crawl errors, sitemap submission etc. Data Highlighter- It helps Google better understand your site’s data and structure. If […]
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